Health Programming for Radio with PRB

PRB meet

URN in partnership with Population Reference Bureau (PRB) has over the last four years engaged 20 Radio stations across the country in the collection, production and dissemination of Reproductive Health Information.

The URN and PRB partnership is intended to strengthen the coverage of issues and interaction between population growth and development.
In the previous years Radio stations have been guided to unpack key concepts in reproductive health issues and cover subjects such as (un)safe abortion, access to contraceptives and basic programming techniques to improve health communication.
URN recognizes the limitations of Radio stations in accessing acurate and right information for their audiences. Through this project we engage District Health Officers to interact with Radio station managers and producers to explore methods of collaboration that can serve the interest of the people.Kitara FM at PRB training
Project Objectives
• Enhance journalists’ knowledge of specific topics related to population and reproductive health issues.
• Enhance collaboration between health service professionals and caregivers with media professionals
• Improve the content and the quality of reporting about Reproductive Health issues on Uganda’s Radio stations.
• Increase the coverage of reproductive health issues in Selected Radio stations.
• Strengthen the professional network of journalists interested in and committed to covering reproductive health issues.

This year 2015, the URN health programming for radio has centered around three broad topics including Teenage Pregnancy, Family Size and Male Involvement. There will be an award given to the best produced program and Radio station.


About PRB
The Population Reference Bureau informs people around the world about population, health, and the environment, and empowers them to use that information to advance the well-being of current and future generations.